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  • Writer's pictureChelsea Judge

How I choose my products

I thought I was crazy for wanting to open a small retail business while running my dog training and boarding business. I mean - what time do I have to devote to the store when I'm constantly working with dogs...

I spend a lot of my time learning and researching everything I can about dog nutrition and health care. I spend time reading and researching new products to see if they will be good enough for my pets. I then look into the company making that product. Are they local? Are they a small business? Are they ethically sound and devoted to the best interest of pets and pet owners?


Don't get me wrong, I love walking into stores and seeing all the fun and shiny things too - especially when they say CLEARANCE - but one thing I have realized when going into these big stores is that the staff is limited on their knowledge base. Let's face it, there are hundreds of products on the shelves and they are doing the best they can to be knowledgeable of what is on those shelves. How do they learn about nutrition and what is best for your pet - the pet food companies that come in and give a speech about why their products are the best.


As I get older, I miss those mom-and-pop shops that we had when I was a kid. The little feed store down the road, the small hardware stores... The one thing those places always had in common was the knowledge of the people who worked in those stores. The dedication they had to their customers.


When you shop at our store, you get knowledge and understanding behind the products. You can ask the questions and if I don't have an answer, I'm going to find you one. You can rest assured because we have your pet's best health in mind. We have products that you can trust because they are products that I will, and do, use with my pets. They are products that I have tried, believe in and have studied and done the research behind them. I have spent the time researching where they source their products, how they are manufactured, and what goes into the process.


So, if you are struggling with your dog's health, know that we are a place you can count on for real products, real customer service, and real passion.

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